This year has seen remarkable start-ups emerging with solutions aimed at addressing real-world challenges. These companies are pushing the boundaries of what’s possible, from safeguarding online spaces and enhancing healthcare equity to optimizing data centers and advancing AI-powered development tools. At Propeller-Tech, we’re excited by the potential of these visionary start-ups to make a meaningful impact. Here’s a look at eight standout tech companies that are turning innovative ideas into action and driving change in their sectors.

1. Unitary

  • Founders: Founded by a team of AI enthusiasts led by CEO Sasha Haco and James Thewlis.
  • Origin: Established in London, UK in 2019, Unitary was created to tackle the growing issue of harmful online content. Both founders had a strong desire to solve challenging, real-world problems.
  • Mission: To develop AI-driven content moderation tools that can operate at an unprecedented scale, ensuring safer online environments.
  • Current Status: Recognized as the top startup in the 2024 Startups 100 Index, highlighting its significant impact in the tech-for-good sector.
  • Interesting Fact: Unitary’s AI models are capable of understanding context, making them more effective than traditional moderation tools.
  • Why They’re in Our Top 10: Their innovative approach to online safety addresses a critical societal challenge, making the internet a safer place for all.
  • Website: https://www.unitary.ai/ 

2. Overstory

  • Founders: Founded by Indra den Bakker, Anniek Schouten, and Roelof Pieters in 2018, a group of environmentalists and technologists passionate about forest conservation.
  • Origin: Based in Amsterdam, Netherlands, Overstory was born out of a desire to prevent deforestation and manage vegetation effectively.
  • Mission: Utilizing AI to monitor and manage vegetation, thereby preventing power outages and reducing wildfire risks.
  • Current Status: Featured among Amsterdam’s hottest startups in 2024, Overstory has partnered with several utility companies to implement their technology. Since its debut, Overstory has actively monitored about 2 million acres, and protected $6 billion of utility assets.
  • Interesting Fact: Their AI models analyze satellite imagery to provide real-time insights into vegetation health and growth patterns.
  • Why They’re in Our Top 10: Overstory’s technology not only protects the environment but also enhances infrastructure resilience, showcasing tech’s potential for ecological and societal benefits.
  • Website: https://www.overstoryventures.com/

3. Health in Her Hue

  • Founders: Founded in 2018 by Ashlee Wisdom, a public health professional dedicated to addressing healthcare disparities for Black women and women of colour through technology.
  • Origin: Launched in New York City, USA, to connect women of colour with culturally sensitive healthcare providers.
  • Mission: To bridge the gap in healthcare access and quality for women of colour through a comprehensive digital platform.
  • Current Status: Gained significant attention in 2024 for its role in combating medical racism and improving health outcomes.
  • Interesting Fact: The platform offers a directory of healthcare providers filtered by race, ethnicity, and other factors to ensure personalized care.  In January this year the company announced a $3m seed funding round.
  • Why They’re in Our Top 10: By leveraging technology to address systemic healthcare inequities, Health in Her Hue exemplifies the transformative power of tech-for-good initiatives.
  • Website: https://healthinherhue.com/

4. Coolgradient

  • Founders: Established by Jasper de Vries and René Gompel in 2023, focused on sustainable energy solutions.
  • Origin: Based in Amsterdam, Netherlands, Coolgradient was created to tackle the high energy consumption of data centers.
  • Mission: To optimize data center cooling systems, thereby reducing global energy consumption and carbon footprint.
  • Current Status: Recognized as one of Amsterdam’s leading startups in 2024, Coolgradient has implemented its solutions in multiple data centers across Europe.
  • Interesting Fact: Their technology can reduce data center cooling energy usage by up to 40%, significantly lowering operational costs and environmental impact.
  • Why They’re in Our Top 10: Coolgradient is tackling the rising energy consumption of data centres, expected to reach 3.2% of global electricity by 2030. By deploying AI-driven software, Coolgradient optimizes data centre cooling and operations, providing visibility across assets and identifying inefficiencies. Their solution offers prioritized recommendations that can save up to 40% in energy and water, enhance resilience, ensure regulatory compliance, and improve productivity—helping data centres operate sustainably and efficiently.
  • Website: https://coolgradient.com/

5. Poolside

  • Founders: Founded in France in 2023 by Jason Warner, former CTO of GitHub, and Eiso Kant, serial entrepreneur and co-founder of developer-focused companies like Athenian.  Now based in San Francisco.
  • Origin: Poolside was born from Warner and Kant’s shared vision, developed over six years, to create an AI-powered suite to assist developers.
  • Mission: Poolside builds proprietary AI models to handle tasks such as code autocompletion and contextual code suggestions, much like other AI-assisted coding tools. Their customers include large Global 2000 companies and public-sector agencies.
  • Current Status: Poolside’s recent Series B funding allowed it to bring 10,000 Nvidia GPUs online to train future models and expand its go-to-market and R&D initiatives.
  • Interesting Fact: Despite its traction, Poolside hasn’t released a public product yet, operating mainly with select enterprise and government clients.
  • Why They’re in Our Top 10: Poolside’s AI innovation is poised to transform development workflows, supporting developer productivity at scale and empowering some of the world’s largest organizations.
  • Website: https://poolside.ai/

6. Multiverse Computing

  • Founders: Established in 2019 by Enrique Lizaso, Román Orús, Alfonso Rubio, and Sam Mugel, a team of experts in quantum computing and finance.
  • Origin: Headquartered in San Sebastián, Spain, with offices in Paris, Munich, London, Toronto, and Sherbrooke, Multiverse Computing was founded to bridge the gap between quantum computing and real-world applications.
  • Mission: To provide quantum and quantum-inspired software solutions for complex problems in finance, energy, logistics, manufacturing, and other industries, making quantum computing accessible to non-experts.
  • Current Status: Recognized as a top 100 most promising AI company in the world in quantum AI software by CB Insights in 2023, Multiverse Computing continues to expand its global presence and client base.
  • Interesting Fact: Their flagship product, Singularity, allows users to run quantum algorithms through common tools like Microsoft Excel, democratizing access to quantum computing.
  • Why They’re in Our Top 10: By making advanced quantum computing solutions accessible to various industries, Multiverse Computing is driving innovation and efficiency, exemplifying the transformative power of tech-for-good initiatives.
  • Website: https://www.multiversecomputing.com/

7. Cerebras Systems

  • Founders: Co-founded in 2016 by CEO Andrew Feldman, a veteran in the semiconductor industry.
  • Origin: Headquartered in Los Altos, California, USA, Cerebras Systems was established to revolutionize AI computation by developing specialized hardware.
  • Mission: To build the world’s largest and most powerful AI-specific chip, enabling faster and more efficient AI model training and inference.
  • Current Status: As of October 2024, Cerebras Systems plans to go public, positioning itself alongside existing giants like Nvidia. The company has significant backing, including from the Abu Dhabi Growth Fund and other prominent investors.
  • Interesting Fact: Cerebras’ Wafer Scale Engine is the largest chip ever built, containing 2.6 trillion transistors and designed specifically for AI workloads.
  • Why They’re in Our Top 10: By pushing the boundaries of AI hardware, Cerebras Systems is enabling advancements in AI research and applications, contributing to technological progress with far-reaching societal benefits.
  • Website: https://www.cerebras.net/

8. Persona AI

  • Founders: Founded by Rick Song and Charles Yeh, both former engineers with experience in identity verification and fraud prevention.
  • Origin: Based in San Francisco, USA, Persona was created to address the complexities of identity verification in a digital world, aiming to make it safer and easier for businesses to protect user identities.
  • Mission: To build a comprehensive identity infrastructure that helps businesses of all sizes better serve and secure their customers through customizable, privacy-first verification and authentication solutions.
  • Current Status: Persona has grown rapidly, expanding its platform with features such as risk assessment, fraud detection, and compliance support, and counts major financial services and healthcare companies among its clients.
  • Interesting Fact: Persona is one of the first companies to offer a truly customizable identity verification platform that adjusts to different regulatory and user needs worldwide.
  • Why They’re in Our Top 10: By providing essential identity verification tools, Persona is addressing one of the most pressing needs in digital security, empowering businesses to protect their users while prioritizing privacy.
  • Website: https://withpersona.com/

These eight startups are proof that technology isn’t just about advancement; it’s about making life better, safer, and more sustainable. By tackling issues that affect us all—whether it’s online safety, environmental conservation, or digital security—they’re setting new standards for what tech can achieve in the public interest.

If you are looking for a new career opportunity and are excited to join a fast-growing startup, please contact us here.

Natalie Harper

Author Natalie Harper

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